THE OPERATOR DAILY: 08/12/10

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HEADLINES:

ADVERTISING
- JUMPTAP LAUNCHES ADTAP FOR PUBLISHERS MOBILE MONETIZATION SOLUTION.
- LOOKSMART ADDS GEO-CONVERSION REPORTING TOOL.

INFORMATION SERVICES
- METACARTA POWERS GEO-ENABLED SEARCH ON BBC.CO.UK.

SEARCH ENGINES
- CONSUMERS CHOOSE SEARCH TOOL BASED ON SPECIFIC NEEDS.
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